When it comes to keyword research, do you know how to do it? A lot of small businesses don’t know where to start. Today, I’ll give you the essentials on conducting good keyword research. Start with brainstorming a list of keywords that you think searchers would use to find a site that offers the services…
Monthly Archives: January 2012
Why Social Media Beats Out Links
In a sense, social media promotion are links. On the other hand, I hope you aren’t doing it just for the links. If so, you probably aren’t doing it right. Social media promotion of your website and blog does two things: It gets other people involved and notifies them that you have something new on…
7 Online Marketing Ideas That Make A Big Splash
When it comes to marketing ideas, you can do two things really well. One is to take an idea and make it big, make it go viral. That’s usually a short term solution that makes a big splash. Then it’s gone. The other is to take the long-term approach. Keep steadily putting things out in…
Will Search plus Your World Kill SEO?
Yesterday, Google announced a new direction. Only, it’s not exactly a new direction. They’ve been flirting with personalized search now for a couple of years. But this time, they’re really committing. It’s called Search plus Your World. So what is it and how will it affect search engine optimization as we know it? Search plus…
3 Ways To Ensure You Won’t Get Read
If you’re like most of us who write online, you want people to read what you write. Why write it if it isn’t being read. Right? Well, you can write all day long. That doesn’t mean your writing will be read. But if you definitely want to ensure that you never get read, then do…
A Cub Scout Dad Says You Need A Website
My grandson this year is a Webelo. First year Webelo. We were invited to spend the weekend with Boy Scout Troop 88 at Camp Tuckahoe. So the Webelos went and spent all day Saturday and Sunday morning with the Boy Scouts at Camp Tuckahoe. It was a fun weekend. One of the things that happens…
Don’t Upgrade To WordPress 3.3.1 Yet
I’m not real impressed with WordPress 3.3. I’m even less impressed with WordPress 3.3.1. I’ve never been an advocate of updating to the latest version of WordPress immediately upon its release. It’s never worked out well for me when I’ve done it and I’ve always regretted it. I’ve learned to read the release notes carefully…
Rank No. 1 For Your Name On Google In Two Months
I’ve talked about this before. Google+ profiles are rising to the top of the search engine results in record time. Faster than Twitter profiles. Faster than Facebook profiles. And faster than a speeding bullet. Why does it happen so fast? Cyrus Shepard knows. It was fairly easy to predict. Google is the proud owner of…
Two Up And Coming Social Networks
Nielsen, the company that monitors television ratings, has announced the top social networks for 2011. It’s a little suspect because YouTube is nowhere to be found. And I’m sure YouTube outranks Blogger. Still, Blogger has twice the traffic that Twitter has. So why is it that you hear more about Twitter in the news than…
SEO Expert Agrees With Me
I predicted back in October that Google+ would become an SEO tool. Now, prominent SEO guru Rank Fishkin