If you want to turn readers into long-term fans of your blog, you’ll need to provide them with content that makes them forget they have a life. Here are 13 blog post types that you can use to turn casual readers into long-term fans of your blog.
- The “Best Of” Post - Use your best of posts to link to the best resources on a given topic around the Web. This will go a long way to build reader trust in your brand.
- Interviews – Why not interview an expert in your niche? Ask good questions and let them talk. To spruce it up a bit, conduct your interview by audio or video.
- Q&A – If an audio or video interview doesn’t work for you and the expert, conduct a question and answer session by e-mail. Publish it on your blog.
- Strong Opinion – Take a hard position – it helps if it’s an unpopular position – and offer a strong, but credible perspective. You’ll gain a lot of respect, and readers.
- Expert Advice – Give the best advice you can give on a niche topic and write an in-depth long form blog post on the subject.
- Reviews - Offer a review of a book, video, restaurant, or resource within your niche. If you do this periodically, your review posts can gain a loyal following of their own.
- “How To” Posts – This is your chance to prove yourself the consummate expert. Give every painstaking detail on how to accomplish a necessary task within your niche.
- List – Provide a list of resources on a given topic.
- Graphic Illustration – Graphics can often say what words cannot. Provide a useful infographic and prove yourself to be the expert you are.
- Breaking News - If you are the first person in your niche to report something, you’ll get a lot of people’s attention. You can often follow it up with a detailed report after you’ve “broke” the news.
- Celebrity Guest Posts – Is there a well-known celebrity in your niche that your readers would love to hear from? Ask that person to write a guest post for your blog.
- Charity Posts – What causes do you support? Blog about it on your blog and you’ll build empathy.
- Requests For Feedback – If you really want to get people talking around a particular subject in your niche, ask your readers to comment or leave you feedback. Get the conversation started, then join in.
Of course, these aren’t the only types of blog posts that can build you into an expert with a loyal following, but they are all effective for doing just that. Try some of them.
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