Google has added a page to its website called Good To Know. It really does consist of great information that every web user needs to know. And if you plan to use Google’s products and services to market your business, then it’s definitely good to know this stuff.
The site is divided into four sections:
- Stay safe online
- Your data on the web
- Your data on Google
- Manage your data
Furthermore, each section contains links to subsections that discuss important information related to the topic and it’s not just basic information either. Some of it is essential to understanding how to protect your identity and how to safeguard your private information.
Additionally, there is some really interesting tidbits about how Google tries to make search more relevant by using your personal information. This is good to know stuff so that you better understand where Google is headed in terms of personalized search. It’s also good to know stuff if you are a business owner and you want to make your website more search friendly and relevant to searchers’ queries on Google.
You can also glean some good information that is relevant to local search and social media including why you might not want to +1 certain information because all of your +1s are public.
The Web is changing. If you are new to online marketing and you want a leg up on your competition in terms of marketing yourself through the search engines, it helps to know where they are coming from. The intent behind Google’s Good To Know website is to help you better understand where Google is coming from – and where it’s headed.
Don’t delay. Now is the time to get to know Google, especially if you plan to do any search engine marketing this year.
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