What Is Viral Marketing?

You may have heard the term “viral marketing.” If you have, kudos to you. It’s a fairly new term. In fact, it was coined in 1997 when Hotmail, now owned by Microsoft, persuaded millions of people within months to sign up for a free e-mail account. That was the first true viral marketing campaign.

Since then, thousands of other Internet marketers have used various viral marketing techniques. The term “viral marketing” has even been applied to certain off line real world scenarios. But what does it mean?

In a word, viral marketing is a term used to describe rapid word of mouth advertising. If a lot of people tell their friends about your business and your business grows as a result, that’s word of mouth advertising. But if thousands of people tell their friends in a short period of time and your business grows so fast you can’t keep up with it, that’s viral marketing.

So what are the viral marketing techniques that can make your business grow that fast? There are several of them actually. Here are a few:

• Online videos
• Social media marketing
• Articles
• Tweet and share buttons
• Blog marketing
• E-books
• Newsletters

These are just a few of the tools you can use to make your content go viral. If you own a business in the York or Adams County, Pennsylvania area, we’d like to talk to you about helping you grow your business online. Your first consultation is free.

Related posts:

1. Local New Oxford McDonald’s Goes Viral
2. Is Internet Marketing Replacing Traditional Marketing?
3. 7 Online Marketing Ideas That Make A Big Splash
4. 5 Internet Marketing Channels Your Adams County Business Hasn’t Tried
5. An Internet Marketing Blog In Adams County, Pa.?