I’m not one for chasing search engine rankings. You can get to the No. 1 spot and still not get any business if your calls to action aren’t strong enough. But if you don’t get any traffic at all, then it doesn’t matter how strong your calls to action are. So you should do what…
Tag Archive: Google
Why Google Hates Spam
Google doesn’t just hate e-mail spam. They hate web spam as well. And you should too. Yesterday the search engine announced that it was going on the offensive against web spam – again. Without giving specifics, they said they were changing their algorithm to address the presence of web spam in their search results. I…
Try This Cheap Link Building Tactic
Link building is an important activity for building your reputation and increasing your chances for ranking for your key terms in the search engines. I’m not saying you should buy links – in fact, I’d discourage it – or that you should spend tons of money and time chasing low value links (I’d discourage that…
SEO: What Google Says You’re Doing Wrong
Are you an Adams County business owner trying to figure out how to get your website to ranking better? Well, Google has the answer. And before you say “No, they’re just trying to trick you,” try watching the video first. These truly are wise words to business owners who want to improve their SEO. Here’s…
5 Video Marketing Strategies That Work
Since video marketing has become one of the most effective marketing tactics online, I thought I’d share 5 specific ways you can use video marketing to increase your website traffic, improve your online reputation, and to drive sales conversions on and off of your website. Ready? Here goes. Regular YouTube Channel Programming – You’ve likely…
What Is The Rich Snippets Testing Tool?
First things first. What are rich snippets? Here’s how Google defines the term: With rich snippets, webmasters with sites containing structured content—such as review sites or business listings—can label their content to make it clear that each labeled piece of text represents a certain type of data: for example, a restaurant name, an address, or…
3 Google Products That Can Help With Local SEO
If you want your local business website to rank well in Google’s search engine, then there are three Google-owned properties that I would recommend you get familiar with and learn how to use. Two of them have been around a while. The third is less a year old but could be the most important one…
Getting To Know Google
Google has added a page to its website called Good To Know. It really does consist of great information that every web user needs to know. And if you plan to use Google’s products and services to market your business, then it’s definitely good to know this stuff. The site is divided into four sections:…
Will Search plus Your World Kill SEO?
Yesterday, Google announced a new direction. Only, it’s not exactly a new direction. They’ve been flirting with personalized search now for a couple of years. But this time, they’re really committing. It’s called Search plus Your World. So what is it and how will it affect search engine optimization as we know it? Search plus…
Rank No. 1 For Your Name On Google In Two Months
I’ve talked about this before. Google+ profiles are rising to the top of the search engine results in record time. Faster than Twitter profiles. Faster than Facebook profiles. And faster than a speeding bullet. Why does it happen so fast? Cyrus Shepard knows. It was fairly easy to predict. Google is the proud owner of…