What is a blog promotion newsletter? In a word, it’s an e-mail newsletter designed specifically to drive traffic to your blog. But I wouldn’t say it’s a good tool for everyone. It is a good tool if you are a small business with a good size mailing list and you are just making your first…
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You may have heard the term “viral marketing.” If you have, kudos to you. It’s a fairly new term. In fact, it was coined in 1997 when Hotmail, now owned by Microsoft, persuaded millions of people within months to sign up for a free e-mail account. That was the first true viral marketing campaign. Since…
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Businesses in Adams County, Pennsylvania need to wake up to the 21st century. That means ditching the old attitudes about marketing and adopting something new. I’m not simply being flip here. We are getting more and more commuters in this area who are here in the evening but gone south during the day. Do you…
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