Google doesn’t just hate e-mail spam. They hate web spam as well. And you should too. Yesterday the search engine announced that it was going on the offensive against web spam – again. Without giving specifics, they said they were changing their algorithm to address the presence of web spam in their search results. I…
Tag Archive: SEO
Why Creativity Is SEO
Google has said for years that it really cares about unique content. It is often thought that “unique” means something you can’t find anywhere else, as in “no one’s writing about _________.” In a sense, that is what it means, but in a much broader sense what it really means is “no one is writing…
6 Ways Your Domain Name Defines You
There has been a lot written about domain names. I don’t know how much more I can add, but I can shed a little light on them for small businesses who want to participate in Internet marketing. Here are 6 specific ways that your domain name serves to define your business. Branding- The first, and…
There’s No Business Like The SEO Business
There are only a few professions where adherents can disagree so much on the fundamentals of the profession and still succeed. SEO is one of them. Politics is an example of another profession where members practicing it have wide and disparate views regarding the profession itself and still manage a successful career. Acting is also…
Are SEO And Web Design Linked?
Search engine optimization, the process of creating content that helps search engines rank web pages for user search queries, is as much tied to website design as it is anything else. At one time, if you wanted your web pages to rank for key terms associated with your business, website design was the least of…
SEO: What Google Says You’re Doing Wrong
Are you an Adams County business owner trying to figure out how to get your website to ranking better? Well, Google has the answer. And before you say “No, they’re just trying to trick you,” try watching the video first. These truly are wise words to business owners who want to improve their SEO. Here’s…
Is WordPress Good For Web Design?
One question many small business owners ask is whether or not WordPress can be used for designing websites. And the answer is a big, fat resounding “Yes!” WordPress makes for a great content management system for small businesses. I like WordPress because it’s easy to use and you don’t have to know any coding languages…
What Do Web Hosts Know About SEO?
I have a love-hate relationship with my web host. Something goes wrong and I call them. Or e-mail. Or fill out a support ticket. I curse. I swear. I shake my fist at the sky. And it turns out to be something real simple. But not always. I’ve talked to enough small business owners who…
5 Local Search Ranking Factors
When it comes to ranking for your local business, do you know what search engine ranking factors are working for you? There are a ton of them, actually. But I’m going to list 5 of them here. For the most part, local search rankings are powered by universal search ranking factors, but there is a…
3 Truths About Content Publishing
When it comes to publishing your website content online, there are three basic and fundamental truths that you need to keep in mind as you develop a content plan. You have to publish often If you publish too often, then you run the risk of being flagged as a spammer or not being able to…