I’m not one for chasing search engine rankings. You can get to the No. 1 spot and still not get any business if your calls to action aren’t strong enough. But if you don’t get any traffic at all, then it doesn’t matter how strong your calls to action are. So you should do what…
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As someone who has made his living primarily from blog ghostwriting for more than five years now, I’ve got to say that my business has not wavered one bit. OK, to be honest, I did take a slight hit when the economy went south directly after the last presidential election, but it’s held pretty steadily…
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If you like playing around on social media websites – and who doesn’t? – then you might like playing around on a new up-and-coming site called Pinterest. Here’s a website that is heavily graphic and has quite a bit of potential to provide small businesses with some branding power, reputation management, and search engine optimization…
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Google has added a page to its website called Good To Know. It really does consist of great information that every web user needs to know. And if you plan to use Google’s products and services to market your business, then it’s definitely good to know this stuff. The site is divided into four sections:…
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In a sense, social media promotion are links. On the other hand, I hope you aren’t doing it just for the links. If so, you probably aren’t doing it right. Social media promotion of your website and blog does two things: It gets other people involved and notifies them that you have something new on…
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I’ve talked about this before. Google+ profiles are rising to the top of the search engine results in record time. Faster than Twitter profiles. Faster than Facebook profiles. And faster than a speeding bullet. Why does it happen so fast? Cyrus Shepard knows. It was fairly easy to predict. Google is the proud owner of…
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I predicted back in October that Google+ would become an SEO tool. Now, prominent SEO guru Rank Fishkin
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An interesting lawsuit over a Twitter account is about to set precedence where none exists. Here are a few interesting facts about the case that could ultimately affect its outcome: The account was set up by an individual, an employee of a company named PhoneDog The account has PhoneDog in its name; ironically, it also…
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Yesterday, Facebook rolled out its new social media platform – the Timeline – to the public. And today I saw my first one. Not a bad look, actually. When they announced the Timeline in September I thought it was a rather hokey idea. But after looking over Matthew Revert’s Timeline, I kind of like it….
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There are plenty of companies out there that will take your money and tell you they are managing your social media presence. Some of them are quite good at what they do, but it will cost you. Others will just take your money. We recommend you manage your own social media, for the most part….
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